Archive

Motion Graphics and Kinetic Typography.

I have been inspired by various artist’s use of Motion Graphics and Kinetic Typography. In the current project I am producing for Microsoft Surface, I am using Kinetic Typography with Live Action to draw out the keywords and sub text of the message. The use of kinetic text within the frame brings out a new sensitivity to the message. Where our ears once found stale words, our eyes now feast. The following Youtube playlist as some videos that have inspired me in this pursuit.

Architecture Of A Business Blog

A business blog is built upon a database generated site architecture. Unlike the average brochure-style, static websites, a database generated site separates the design of the user interface (your site’s look and feel), the content that is stored on the database, and the site’s functionality into separate parts. The advantage of this is that your site is going to be easy to update, and even change the look without having to go to your web developer every time you need to adjust to your ever changing business logic. This means your site can always be current, common and relevant to your market for the same price of the old fashioned static site that was the staple of the early web.

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Massage Envy Video

This video tells the story behind Lydia Alexander’s Massage Envy franchise in Woodinville, WA. Having a health care background, Lydia believes that essential massage needs to be available and affordable.

This video was shot on HD and is a good example of how a web video can quickly tell the story of your business. By using a service such as Youtube, you can serve this video to any site you choose. Youtube, also allows you to serve it in HD at no cost. By using Youtube, you’re video is even more searchable. With webvideo you can put your message pretty much anywhere you’d want to.